AI Insights · Timothy · January 2021
Q4 2020 Performance of Top Zombie Games on Android in the US
A Sensor Tower analysis reveals the latest trends in downloads, revenue, and active users for the top 5 zombie-themed games on Android in the United States for Q4 2020. Discover the undead's stronghold in the mobile gaming market.
As we close the books on Q4 2020, Sensor Tower provides a glimpse into the performance of the top zombie games on Android in the United States. Amidst the pandemic, the undead-themed games have seen varying degrees of engagement, downloads, and revenue.
Starting with State of Survival: Zombie War by FunPlus International AG, the game observed a notable peak in downloads in the last week of December, reaching 80K, compared to 39K in late September. Weekly active users followed an upward trend, starting at 201K and reaching 256K by the year's end. The game's revenue also saw a significant increase, with a high point of $2.2M in the third week of December.
Last Shelter: Survival, developed by Long Tech Network Limited, showed a fluctuating pattern in revenue, peaking at $1.5M in mid-December. Downloads saw a gradual increase from 2K in late September to 8.7K by the end of December, with weekly active users experiencing a rise towards the end of the year, reaching 90K.
37GAMES' Puzzles & Survival made a splash in the market despite its recent release, with revenue climbing steadily from $38K in late September to nearly $600K in the final week of December. Downloads hit a high of 96K in late October, and active user count grew impressively from 13K to 89K over the quarter.
CamelStudio's Age of Origins saw a consistent rise in revenue from $285K to $379K by year-end, while downloads remained relatively stable, averaging around 21K per week. Active users peaked at 67K in late November before settling at 58K in the last week of December.
Lastly, Walking Dead: Road to Survival from Scopely, a US-based publisher, experienced a steady revenue throughout the quarter, with a slight uptick to $168K in the final week. The game's downloads remained stable, with a minor peak at 2.9K in early November, while active users saw a decline from 42K to 37K over the period.
For more insights on the mobile gaming industry, Sensor Tower's comprehensive data provides a deeper dive into the metrics that drive success in this dynamic market.